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Why Gusto is the Best Payroll Solution for Small Businesses and Entrepreneurs

As a small business owner or entrepreneur, finding the right payroll and HR solution can make or break your business. When it comes to managing payroll, benefits, and compliance, Gusto stands out as the go-to platform for over 300,000 businesses. Here’s why switching to Gusto can help streamline your operations, save time, and empower your team.


Simplify Payroll with Gusto's Full-Service Solutions

With Gusto, running payroll is as easy as a few clicks. Its user-friendly platform is designed to save you time while ensuring your business stays compliant with payroll tax regulations. Whether you’re paying employees or contractors, Gusto’s smart technology handles the heavy lifting by:


  • Automatically filing local, state, and federal taxes

  • Syncing time tracking with payroll for accurate payments

  • Calculating taxes automatically, so you never have to guess

  • Offering unlimited payroll runs with no extra fees

  • Supporting international contractor payments in over 120 countries


What’s more, businesses can save up to $250,000 using R&D tax credits to offset payroll tax liabilities, an area where Gusto excels by helping you identify tax savings you might not even know about.



Keep Your Team Thriving with Health and Financial Benefits

In today’s competitive job market, offering top-tier benefits is key to attracting and retaining the best talent. Gusto makes it easy to offer the benefits your employees deserve, from health insurance to financial tools that help them plan for the future.


Health Benefits:

Gusto partners with trusted advisors to help you build the perfect healthcare package for your team, whether you need medical, dental, life, or vision insurance. Plus, they’ll ensure you stay up to date with all the latest regulations and deadlines.


Financial Benefits:

Gusto goes beyond payroll with tools like 401(k) retirement savings and workers’ comp integration. Your team will also have access to Gusto Wallet, a smart financial tool that breaks down each paycheck and helps employees manage their money.

By offering these benefits, you not only set your business apart, but you also foster a loyal, satisfied workforce that’s motivated to perform their best.


Save Time and Improve Accuracy with Automated Tools

Managing time-off requests, tracking hours, and staying compliant with labor laws can be a headache, especially for small businesses juggling multiple priorities. Gusto simplifies all of that with:


  • Mobile time tracking with geolocation for on-the-go businesses

  • Seamless integration with leading time-tracking software

  • Automated overtime alerts and PTO policies

  • Project tracking and cost reports that sync directly with payroll


These features allow you to manage your team’s hours more efficiently, freeing up your time to focus on growing your business.


"Using Gusto to maximize efficiency was important so that we’re able to scale and grow successfully."

-Josh Albrechtsen

President & Co-Founder,

Cortex Health


Hire, Onboard, and Retain Talent with Ease

Finding the right talent is hard enough—onboarding and managing them shouldn’t be. Gusto streamlines the hiring process by offering features like:


  • Custom onboarding checklists

  • Digital document signing and storage

  • An applicant tracking system that integrates with your favorite recruiting software

  • Templates for job postings and offer letters


From day one to day 1,000, Gusto ensures that your employees feel supported, engaged, and part of the team.


Unlock Your Team’s Potential with Performance Management Tools

For small businesses, keeping employees engaged and motivated is crucial. Gusto provides built-in performance management tools to help you track and improve employee performance with features like:


  • Automated feedback requests

  • Personalized performance review templates

  • Learning and development tools to support career growth


These tools give your employees a clear path to success, ensuring they feel valued and motivated to contribute to the growth of your business.


Actionable Insights for Smarter Decision Making

Running a business is hard enough without having to guess what’s working and what’s not. Gusto provides the insights you need to make smarter, data-driven decisions with:


  • Competitive compensation tools

  • Custom reports that automatically generate workforce data

  • Anonymous feedback surveys

  • Alerts on new laws and regulations


By leveraging Gusto’s analytics, you can create a workplace that supports growth, ensures compliance, and empowers your team to do their best work.


Why Choose Gusto?

Whether you're a startup, small business, or scaling entrepreneur, Gusto offers everything you need to manage payroll, benefits, compliance, and team performance in one easy-to-use platform. Gusto’s all-in-one HR solution allows you to focus on what matters most: growing your business and supporting your team.


Join over 300,000 businesses already using Gusto to pay, hire, and manage their teams effectively. Don’t miss out—click here to get started with Gusto today!


By switching to Gusto, you’ll gain peace of mind knowing that your business is running smoothly, and your employees are supported. Ready to make the switch?


Need help with HR Policies and Strategies? Schedule a FREE Consultation with a

Small Business Consultant today!

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